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Our Approach to Digital Marketing in the Education Sector

We take a data-driven approach when it comes to delivering the right digital marketing strategy for your educational business, whether its a school, college, nursery, or other learning environment. We start by exploring your current digital marketing performance and visibility in SERPs to help make sense of data and identify key opportunities for improvement.

As a well-established education marketing agency, we understand that the field is extremely competitive, so we take a localised approach to refine the market and help you stand out in your local area. Through local SEO, targeted PPC campaigns, and bespoke social media strategies, as a team, we are here to help you deliver the right message to your educational target audience, driving measurable results and creating a real impact.

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Our Digital Marketing Services for Colleges, Schools and Nurseries

As a full-service digital marketing agency, we proudly state that our team is experienced in all aspects of digital marketing. With over 20 years of experience working with local educational institutions, we are experts in increasing website traffic, raising brand awareness, and amplifying the right message for nurseries, schools, and colleges.

Digital Marketing Strategy

Digital Marketing Strategy

Our skilled marketing team create bespoke digital strategies to help you achieve your business goals and drive high-quality traffic.

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SEO

SEO

Our friendly SEO team help to improve your website’s visibility and ranking on search engine results pages using a data-driven approach.

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PPC

Paid Search PPC

Helping to boost website visibility on search engine results pages through paid advertising strategies.

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Digital Insights

Digital Insights

Analysing digital channels and user behaviours to offer data-rich insights that enhance business performance.

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Content Marketing

Content Marketing

Creating compelling digital material to engage and attract audiences for brand promotion and awareness.

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Social Media

Organic Social Media

We create a strategy that engages your audience and builds brand awareness, through organic social media marketing.

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CRO

CRO

CRO focuses on enhancing online performance by increasing the percentage of website visitors who take desired actions.

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Creative

Creative

We deliver effective creative digital marketing solutions tailored to your brand’s unique needs.

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Our Expertise as a Marketing Agency for Education

As a team, we are passionate about ongoing learning and development within the industry. Therefore, we continuously learn, grow, and adapt to new changes within the education sector. We regularly attend marketing conferences and events and use online learning resources to stay up-to-date with best practices in search while keeping informed about new social media developments that may impact our strategies.

As a small, boutique education marketing agency, with years of experience working within the educational sector, we understand that schools, colleges and nurseries operate differently from other businesses and therefore demand different approaches to digital marketing. When it comes to creating a digital marketing strategy for nurseries or schools, we tend to take a slightly different approach. As the primary target audience for these educational settings are the parents of prospective students, it should also be considered that their focus is their children. Essentially, your target audience has a target audience! 

We take immense pride in delivering a personalised service that ensures regular communication, a passion for building strong relationships, and a core focus on taking the time to get to know your team. We also offer complete flexibility in delivering tailored, education-focused strategies that align with your business goals.

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Our Clients Within the Education Sector

Discover some of the educational institutions we’ve partnered with along the South Coast to deliver strong, personalised, and impactful marketing campaigns and strategies. If you’re based in the local area, you might even recognise a few!

Digital Marketing Resources

FAQs

Why is SEO important for digital marketing for Schools?

SEO is an important aspect of digital marketing for schools, as it will increase rankings in the Search Engine Results Pages (SERPs), meaning that you get more relevant, local, school-based traffic to your website, leading to a higher rate of enquiries.

Why should you use a marketing agency for education?

Using a marketing agency can help your educational institution to increase online visibility through tailored digital marketing strategies, ensuring that you boost the success of your educational business, in a time and cost-effective way.

How do I increase nursery numbers with digital marketing?

To increase nursery numbers with digital marketing, you can enlist a team of digital marketing experts to carry out a range of strategies such as local SEO, social media marketing and targeted PPC campaigns. These will promote brand awareness for your nursery and drive local traffic to your site, resulting in more enrolments.